Muller Dairy is to extend its Cadbury yoghurt portfolio in the UK with the addition of a ‘Clusters’ variant.
Cadbury Clusters is to be launched as a limited-edition twin pot chilled dessert by Müller Dairy from this month, the dairy group said today (6 August).
The launch will be one of a number of products in a rolling series of limited-edition Cadbury twin pot lines, Muller said.
It is the third-limited edition to be launched this year and follows the re-introduction of Cadbury mini eggs twin pots in January, and the Cadbury Wispa limited edition in April.
The new variant features a chocolate dessert in one compartment and milk chocolate-coated raisins and cornflake clusters in the other.
The 90g pots are packaged in chiller-ready trays of six and 12 pots, each pot has an RRP of GBP0.79 (US$1.26).
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By GlobalDataJonathan Dee, Muller Dairy’s interim marketing director, said: “The limited edition Cadbury Twin Pots have proved to be immensely popular. It’s important for us and for retailers to keep refreshing the range on offer as when it comes to desserts, consumers are always looking to try something new.”