Nestle has launched the first extension to its Rowntree’s Randoms confectionery range in the UK.

Rowntree’s Randoms Squidgy Speak are fruit flavoured foamy sweets, each featuring a different word. The product will be available from 28 January in two formats: an impulse bag for GBP0.48 (US$0.76) and a sharing bag for GP1.29.

Aimed at 16-24 year olds, Squidgy Speak will be launched with a major media campaign including TV advertising.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData