The National Farmers Union (NFU) has blasted UK milk supplier Robert Wiseman Dairies for hitting farmers with a “catastrophic” cut in milk prices.

Muller Group-owned Wiseman last week announced a 1.7ppl reduction to the price it pays its farmers for their milk, to take effect from 1 August. The decision, Wiseman said, follows a collapse in the value of the cream in each litre of farm-gate milk over the last 12 months.

The NFU, however, has slammed the decision as a “catastrophic example of hypocrisy and unfairness”, with chairman Mansel Raymond claiming the cut is “a hospital pass by Wiseman to their already beleaguered farmer suppliers”.

The news may come as little to surprise to many in the industry given the UK liquid milk sector is experiencing an ongoing decline in value sales. Despite gradually increasing volumes, the price being paid for milk has been dropping. As a consequence, milk producers are struggling to turn a profit in the category.

Click here for more on the topic and Robert Wiseman’s response to the NFU’s criticism.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.