Mr Lee’s Pure Foods Co., a UK supplier of on-the-go noodles, has entered the US.
The business, set up in 2015, has secured listings with Whole Foods Market, with availability on amazon.com to follow “very soon”.
Mr Lee’s launch into the US follows its latest round of investment via Seedrs, the online platform for investment in fledgling firms. The company raised just under GBP1.8m (US$2.2m) from “multiple investors”, it told just-food.
Since Mr Lee’s started business, it has raised GBP6.5m through four rounds on Seedrs. Founder Damien Lee owns 18% of the company, which is based in the southern English town of Bournemouth.
In the UK, Mr Lee’s products are sold at Asda, the country’s third-largest grocer, as well as through health-food retailer Holland and Barrett, Amazon and online pure-play Ocado.
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The company also sells in Ireland, France and Australia and has secured listings with European and Australian airlines.