The executive shake-up at Premier Foods plc has continued, with the UK’s largest food group creating a new role of group marketing director.
The Hovis, Bisto and Mr Kipling maker today (8 December) announced the appointment of Jon Goldstone to the newly-created role.
Go deeper with GlobalData
Goldstone, who has been at Premier for three years, will move from his current job of Hovis marketing director on 1 January. He will report to Tim Kelly, who was yesterday named as Premier’s chief operating officer.
Kelly said: “The creation of this new group marketing function will play a key role in the delivery of our strategy to accelerate branded growth. I am delighted to welcome Jon into this new role. He will bring a focus on marketing excellence across the entire business.”
Premier, which is said to be facing investor pressure to reduce its debts and is in talks to sell its meat-free business, including Quorn, has also appointed Paul Kitchener to another new role – technical and innovation director.
See Also:
Kitchener joins Premier after six years as chief executive at UK biscuit maker Burton’s Foods. He will report directly to Premier CEO Robert Schofield.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
