The UK’s Real Good Food Company has announced that it has, with immediate effect, appointed Lee Camfield, Peter Salter and Richard Gradowski-Smith as group finance director and as non-executive directors, respectively.

As well the directorate changes, the company also announced its Haydens Bakeries unit is currently producing weekly revenues that are 25% higher than levels being achieved at the time of its acquisition. The increase in turnover has been generated from significant store growth within its major customers and the supply of new products to those customers, the company said, adding that it expects turnover growth to continue at this rate for the remainder of 2004.

Real Good Food said its Eurofoods unit is currently undertaking a re-branding exercise to “Coolfresh Foods”. Since April 2004, sales to new customers have restored trading volumes to a level achieved in the corresponding period of last year. The company said it has also successfully replaced a supply contract that was terminated in December 2003 and that it expects an improvement in the performance of this division during the second half of 2004.

Real Good Food said it anticipates that the benefits of the Five Star Fish acquisition, among other things, will be seen in the financial performance of the group for the second half of 2004.