R&R Ice Cream has signed a license agreement for a range of ‘free from’ frozen desserts that featured on television programme Dragon’s Den.
Kirsty Henshaw, a 24-year-old entrepreneur behind the Worthenshaw’s Freedom brand, is one of the youngest entrants to receive investment from the show.
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The range of “healthy” frozen desserts recipes, designed by 24-year old entrepreneur Kirsty Henshaw, are “free from added sugar and common intolerances”, the firm said today (9 August).
R&R will be responsible for production, sales and national distribution of the range.
Mike Fraine, sales director at R&R said: “From the outset, we understood that this product was a unique concept. Kirsty has worked tirelessly to develop a range of frozen desserts that not only satisfies an increasing consumer demand for food intolerance suitable food products, but also delivers on taste and quality.”
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The range will be available in UK supermarkets from September.
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