UK supermarket giant Sainsbury’s has launched a new section on its online shopping facility to enable consumers to order all the necessary ingredients for one meal with just one click.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more


The company’s website, Sainsburystoyou.co.uk, offers time-pressured shoppers a choice of 30 dishes in its recipes and ideas section.


A Sainsbury’s spokesman told Retail Week that shoppers should find the site easier after the changes, which should drive sales: “The section is to inspire people about food. We are also looking to increase customers’ basket size.”


In terms of sales, Sainsburystoyou.co.uk is behind Tesco.com, the e-tailing arm of UK grocery giant Tesco.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now