Sainsbury’s Taste the difference range will this month be re-launched with the addition of 250 new products.
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It means that the UK retailer’s premium range is now made up of over 1,100 products.
The new line includes Sussex Red eggs, Manuka honey, ginger truffles and slow cooked lamb shanks.
The Taste the difference packaging has also been updated and most products in the range will display the company’s Wheel of Health nutritional labelling system.

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By GlobalData