A Scottish school has launched its own brand of crisps in a bid to reduce child obesity levels.

Dalziel High in Motherwell, Lanarkshire now sells its own brand of low-fat, low-salt, organic crisps, reported the Sunday Mail.

“We tried selling fruit but we had to be realistic. Pupils want crisps, so if they are as healthy as they can possibly get, it’s fantastic,” said headmaster Brian Miller.

Uttoxeter-based Better Tasting Snack Foods make the crisps, which feature a picture of the school on the front.

The bags of school crisps are sold for 30p (US$0.55) each and between them the school’s 1,000 pupils get through more than 2,000 packets a week, the newspaper said.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.