UK confectioner and retailer Thorntons has launched an online sweet store in a tie-up with Tangerine Confectionery.
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The range, on sale at www.thorntons.co.uk/sweetshop, includes Butterkist popcorn, Barratt’s Dip Dabs and Sherbet Fountains.
The company said the move would help consumers “ rediscover their childhood and be like big kids in a sweet shop”.
“These are a collection of the nation’s favourite sweets that will not only be familiar to our customers but will also mean something to them. Everyone seems to have a favourite that makes them smile or recall a childhood memory,” Hannah Legg, head of Thorntons Direct, said.
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By GlobalData
