The US government’s Food Pyramid and manufacturers’ food labels are helping Americans change their eating habits.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
A Wall Street Journal poll shows that 40% of adults use them to follow healthier diets. Of those reading labels, 39% do so primarily for eating a balanced, nutritious diet.
Of those polled 63% said that they read labels to effectively manage a medical condition. Adults are most likely to look for information regarding fat (83%) for themselves, but for sugar content when shopping for their children.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
Of those modifying their diets to conform to Food Pyramid guidelines, 22% have done so with regard to recommended daily servings and 19% with regard to portion size.
