US private-equity firm North Castle Partners has invested in Maya Kaimal Foods, a local supplier of Indian-cuisine foods.
Maya Kaimal, based in Rhineback in New York state, sells products including sauces, condiments and rice at retailers such as Whole Foods Market, Safeway-Albertsons, Target and Costco.
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By GlobalDataAlison Minter, managing director at North Castle, said: “The Maya brand stands for high-quality products and ingredients, authenticity, innovation, and great tasting products. We believe this business has significant growth potential as the macro trends of consumers looking to expand their flavour profile and at-home convenience drives the overall category.”
Boston-born cookbook author Maya Kaimal set up the business in 2013 when she left publishing and launched a line of fresh Indian sauces in partnership with her husband and journalist Guy Lawson, out of their Brooklyn apartment.
Between January 2017 and April 2018, Meena Mansharamani, a former managing director of Materne North America, was the CEO of Maya Kaimal Foods.
Commenting on the investment from North Castle, founder, co-owner and president Ms Kaimal said: “I’m delighted to be partnering with North Castle. After many years of being on our own, my husband and I were ready for a partner and this felt like a great fit. We share a vision for expanding the brand and taking Indian food to the next level.”