Tesco’s US Fresh & Easy business has launched a range of ready-to-cook meals.

The ‘Ready to Cook’ range of pre-seasoned, pre-marinated items includes 50 products from beef and pork, to chicken, fish and vegetable dishes.

“As we move into summer, more people are coming together for barbecues, graduations, and picnics and everyone wants to find great deals on quality meats and veggies they can easily throw on the grill,” said Anthony Johnson, Fresh & Easy’s category manager for meat, fish and poultry. “Customers can easily and affordably put together a meal with unique flavour combinations with our new ‘Ready to Cook’ appetizers, meats and sides.”

Dishes include Jalapeno Poppers, BBQ Bacon & Cheese Patties and Atlantic Salmon Skewers with spicy orange sauce.

The ‘Ready to Cook’ range contains no artificial colours, flavours, high-fructose corn syrup or added trans fats.

Also in the US, Tesco has confirmed a trial of the ‘Click and Collect’ service it offers in its UK stores for its Fresh & Easy Neighborhood Market chain.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

The retailer would not confirm when the trial will begin but according to the Financial Times, Tesco will trial a version of the service by the end of 2012, pitting it directly against Wal-Mart’s experimental online grocery delivery service.

The latter’s service is being trialled in San José, California, and most of Tesco’s US stores are located in that state.