Heinz has formed a partnership with US theme park operator Six Flags.
Through a new multi-year agreement, Heinz will become the Official Ketchup of Six Flags Theme Parks and receive branding in the parks.
Six Flags will use Heinz Ketchup and other condiments at its restaurants, while the companies will collaborate on co-branded marketing promotions.
Sign up for our daily news round-up!
Give your business an edge with our leading industry insights.
Just Food Excellence Awards - Have you nominated?
Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!
Nominate Now
