McCormick and Company has appointed Valentin Ramirez as vice president and managing director consumer Hispanic markets. Ramirez was formerly with Wm. Wrigley Jr. Company.
With Wrigley, Ramirez was most recently managing director-Spain/Portugal. Prior to his seven and a half years with Wrigley, Ramirez was with Procter and Gamble for 10 years in a number of assignments through the Caribbean and Latin America.
In this new position with McCormick, Ramirez is responsibility for all McCormick’s Hispanic businesses, including a joint venture in Mexico, a business in Central America, a Hispanic subsidiary (Mojave Foods) and export business in the US, South America and the Caribbean.
“We see significant growth opportunities for our brands with Hispanic consumers,” said Mark Timbie, president – North American Consumer Foods. “Valentin will provide the strategic leadership to capitalize on these growth opportunities.”