US cheese specialist Sargento Foods has launched a range of “stand-up” individually wrapped cheese snacks.

Fridge Packs, the firm said, are designed to be more visible and accessible in the refrigerator.

“We know many consumers snack impulsively, and that many don’t take the time to search through the refrigerator for a healthy option,” said Erin Price, Sargento senior marketing manager. “With Sargento Fridge Packs, we are helping consumers choose a wholesome and flavourful snack that they can easily see, grab and go.”

The Fridge Packs are available in three varieties: String Cheese, Light String Cheese and Colby-Jack, from grocery retailers in the Southeast for a suggested retail price of US$6.99 for 18 snacks.