Consumer goods giant Unilever is introducing I Can’t Believe It’s Not Butter! cooking and baking sticks to the US market.
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The company claimed that the sticks “taste and bake just like butter” but with 50% less saturated fat and no trans fats or cholesterol.
Unilever said that the launch was a response to the increasing tend for consumers to cook at home, coupled with growing demand for healthy options.
The new sticks are available at retailers nationwide at a suggested retail price of US$2.99.
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