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October 4, 2012

US: Unilever mulls Skippy sale

Unilever has confirmed it is considering the possible sale of its US peanut butter brand, Skippy.

Unilever has confirmed it is considering the possible sale of its US peanut butter brand, Skippy.

A spokesperson for the group told just-food that following its recently completed strategic review the consumer goods giant has “decided to explore various options” for its Skippy business in the US and Canada.

“The ultimate objective will be to identify the best way forward for Skippy’s continued growth and profitability and for it to remain an iconic, consumer-loved brand,” the spokesperson said.

In July, Unilever flagged lower profit and warned of a worsening global economy.

The maker of Ben and Jerry’s ice cream has focused its growth efforts on its faster growing personal care and household business as well as stepping up expansion in emerging markets.

Meanwhile, the firm has looked to prune its food business in a bid to increase profitability and recently completed the sale of its Bertolli and PF Changs frozen brands in the US to ConAgra. 

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