US grocery retailer Albertsons has announced that it has completed the rollout of a new dollar zone concept in all 2,500 stores across the US.

Items in the new discount zones include a wide range of products including fresh foods, dry grocery and general merchandise.

“In recent years, consumers have voted in increasing numbers for the dollar store concept. Many of the products sold in these stores are the same products sold in food and drug stores. This trend was too strategic for us to ignore,” said CEO Larry Johnston.

To read a recent feature on the rise of discount retailing, click here.