Dallas-based Internet B2B exchange Dairy.com announced earlier this week that over US$100m worth of dairy commodities has been traded over the site since its launch earlier this year. Furthermore, it claims to have secured the membership of companies representing over 80% of the US dairy industry’s annual sales.

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By providing a unified view of real-time market pricing and product availability, Dairy.com believes that it offers the most efficient trading channel in terms of time and money saved by member companies. President Scott Sexton explained: “Reaching US$100m in transaction volume further demonstrates that dairy traders are experiencing tangible benefits from conducting their business on our exchange.”

“Producers, processors, and brokers come to where the liquidity is and Dairy.com is quickly becoming the market leader in fluid dairy commodities,” he added.

Based on case studies of current members, the company believes that annual industry savings could amount to more than US$7.5m. Jim Box, from Dannon, commented: “It’s easier to place a load on Dairy.com where the whole industry can see it, rather than trying to call a list of prospects one at a time.”

Founded by a broad-based consortium of dairy industry organisations, Dairy.com operates on five key platforms: a dairy commodity exchange, dairy farmer services, information tools, supply chain management tools and industry-focused community and content.

To visit the exchange, click on the logo above.

To view related research reports, please follow the links below:-

The World Market for Dairy Products

The just-food.com guide to making money on the Internet (download)

Best Practice – Online Business Strategies