Green Foods is hoping to cash in on the lucrative pet supplements market, which is estimated to grow 17% to over US$1bn in the next four years, with its latest product launches: Barley Dog and Barley Cat.
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According to the Oxnard, California-based company, pet owners are increasingly keen to develop a better understanding of the nutritional needs of their pets and one of those needs is for green foods.
Dennis Hoth, Green Foods, explained: “In the wild, cats and dogs would be eating raw food and plants. But for today’s domesticated pet, grazing in the backyard isn’t the best thing for a pet’s digestion.
“Even the most nutritionally complete pet foods lack what can only be found in fresh greens.”
The Barley Dog and Cat products are made with organic barley grass juice powder and offer pets with additional nutrients not found in dog and cat food.
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By GlobalDataHoth commented: “Barley Dog and Barley Cat have active enzymes and chlorophyll that help detoxify pets and promote good digestion. They contain trace minerals that can provide healthier skin and coats. They’re natural food additives that can be sprinkled on every meal.”
