A dependable, ordinary and ubiquitous food item, the can of salmon, could soon find itself made redundant by an emerging technology.

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The largest producer of Alaska canned salmon believes American consumers will soon choose a new micro-waved version of the fish. With a long shelf life, the ready-to-eat fillet comes in a pouch and is more even-cooked and tastier than the canned version.


Seattle-based Ocean Beauty has been working with the US military and Washington State University on the process that uses energy with three times the wavelength of household microwaves. The company will launch the product pending regulatory approval.

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Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

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Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

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