The Hale Group, a strategic consulting firm serving the food and agribusiness industries, has announced that Perry Fri has joined the firm as associate principal to specialize in the development of supply chain management strategies and the management of association-led projects and initiatives.

Fri brings over 10 years of experience in the food industry to The Hale Group. His most recent position was with Instill Corporation where, as VP, he developed client strategies for supply chain management and e- business. He also worked in various capacities at several trade associations, including Grocery Manufacturers of America and Food Distributors International, where he led the Efficient Foodservice Response (EFR) Project, a groundbreaking industry supply chain initiative sponsored by 13 foodservice industry associations.

President of the group, Bill Hale, commented: “As the food and agribusiness industries evolve, it is increasingly important for companies to partner with all members of the supply chain to remain competitive.

“The Hale Group works with clients to develop strategies to successfully manage these critical relationships. Perry’s extensive experience working with supply chain issues will serve our clients well.”