Peachtree Network Inc. (CDNX:PCH), a leading provider of online grocery and food services and operator of www.PeachtreeNetwork.com, a leading Internet destination for food lovers, today announced the official launch of its New York City operation through a partnership with Jefferson Market of Manhattan.

As a member of Peachtree Network, Jefferson Market offers Manhattan residents the ability to order their groceries and prepared foods online, accessing the store’s rich inventory of top-of-the-line specialty food products, as well as everyday grocery items. Orders are hand-picked from the Jefferson Market shelves by the store’s employees. Customers have the option of having their groceries delivered to the home or office, or can arrange for an in-store “pick-up”. Jefferson Market’s online store is accessible through www.JeffersonMarket.com or www.PeachtreeNetwork.com
“We’re thrilled to be partnering with a well-respected and established grocer like Jefferson Market,” said Gregory Kalinin, CEO, Peachtree Network. “Manhattan is a city of busy people, and they don’t always have time to shop or cook. Now, our customers have the convenience of being able to shop for groceries and prepared foods online, and have them delivered right to their door.” Peachtree Network’s strategy is to partner with existing grocers, and enable them to sell groceries online. Kalinin noted, “This is the way it makes sense to sell groceries – especially in a city like New York where property costs are so high.”

“Our store has been doing business since 1929, and online expansion is the next step in the evolution of Jefferson Market. It’s a great way to help New Yorkers balance their busy lifestyles with an easy-to-use service,” said Louis Montouri, owner, Jefferson Market. “By working with Peachtree Network, we can offer our customers online grocery shopping services, coupled with services and advice that we would not otherwise be able to provide as a smaller, independent store.” Other features offered on www.PeachtreeNetwork.com include “Ask The Dietitian,” Quick Purchase Recipes, HealthSCOUT health advice, and cooking instruction from the New England Culinary Institute.

ABOUT PEACHTREE NETWORK

Peachtree Network is the operator of PeachtreeNetwork.com, a leading online grocery shopping Web site and Internet destination for food lovers, providing grocery shopping services both Canada and the U.S. Deploying a business model that is unique within the online grocery industry, Peachtree Network has established innovative partnerships with regional grocers and food and kitchen-related suppliers to deliver high quality groceries and excellent customer service.

ABOUT JEFFERSON MARKET

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Jefferson Market began as a small storefront 60 years ago, and since then it has blossomed into a full-size, full-service general foods and specialty grocer. John Montouri, Sr. purchased Jefferson Market in 1965, and introduced an emphasis on high quality products and friendly customer service. When he passed away in 1985, his sons, Louis and John Jr. continued his tradition. The store carries everything from flour to exotic produce, but the prime meats department is legendary. Offering personalized service, Jefferson Market is one of the last places in Manhattan where you can be on a first-name basis with your grocer.