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BRICs and beyond: Turkey – the gateway to the world

BRICs and beyond: Turkey – the gateway to the world

While Turkey is not seeing the same levels of growth as other developing markets like China and Brazil, retailers and manufacturers see potential in the market, not only as a developing market in its own right, but also for its strategic link between Europe, Central Asia and the Middle East. Petah Marian investigates the opportunites Turkey offers.