Feeding baby

Baby food consumers demand increased sophistication

There is a growing trend for adults to feel too busy to cook, relying instead on convenience food. Manufacturers have…

UK: Parents look for convenience in toddler meals

According to research from organic baby food producer Hipp Organic and Bounty, the direct marketing company specialising in family products,…

Conventional baby food competes through innovation

Sales of organic baby food have risen dramatically in recent years. In order to compete, conventional baby food brands are…

Organic booms with babies, bombs with tots

Organic baby food has been a runaway success. The organic share of the UK babyfood market is approaching half. Yet…