UK: Walkers launches ‘premium’ crisp
UK crisp maker Walkers has launched a range of ‘premium’ crisps in four flavours.
Walkers Snack Foods
UK: Walkers retains Carbon Trust label
PepsiCo's UK crisp brand Walkers has managed to retain its Carbon Reduction label after reducing its carbon footprint by 7%.
UK: Walkers revamps Sensations range
PepsiCo has relaunched its Walkers Sensations range in the UK as part of an GBP11m (US$15.2m) spend on the brand.
UK: Walkers unveils “do us a flavour” finalists
PepsiCo’s UK crisp brand Walkers has unveiled the finalists of its “do us a flavour” competition, which called on consumers…
UK: Walkers expands Wotsits flavour range
UK crisp and snack manufacturer Walkers is adding a second flavour to its Wotsits range.
UK: Walkers relaunches festive crisp range
PepsiCo is to relaunch the Walkers festive crisp range in the UK, in a bid to boost Christmas sales.
UK: Bernard Matthews loses brand value in 2008 poll
Following last year’s bird flu health scares, Bernard Matthews lost 28% of its brand value, according to a survey listing…
UK: Health key to brand success – survey
Brands that have emphasised health and nutrition have seen the biggest growth in sales this year, the latest Biggest Brand…