US organic and natural foods manufacturer Hain Celestial has announced that is has teamed up with fastfood giant McDonald’s to bring a new soy-based patty McVeggie Burger to participating McDonald’s stores in Manhattan, New York.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
The McVeggie Burger is being manufactured exclusively for McDonald’s by Yves Veggie Cuisine, a brand wholly owned by Hain Celestial, at its plant in Vancouver, Canada.
The new burger is a meatless soy-based patty with barbeque sauce, fresh lettuce, tomato, onions and pickles served on a toasted sesame seed bun. It contains eight grams of fat and 370 calories, is cholesterol free and low in saturated fat.
The product is a replacement to the existing McVeggie Burger patty that had been offered at New York outlets of McDonald’s.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData
