Britannia, a former Nabisco affiliate, , is to buy a 49% stake in Kwality, a South Indian company. Britannia currently hold a 40% share of India’s ‘organised’ biscuits market while Kwality holds a 4% market share. The price has not yet been determined. There is a large “unorganised” sector of regional players and small firms.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


By Navroz Havewala, just-food.com correspondent

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now