UK snack maker United Biscuits has promoted Paul Graham to UK sales director.

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Graham has been with UBUK for eleven years. He currently serves as grocery trading director and will take up his new role on 2 April.


Previous roles at UBUK include impulse trading director and general manager, foodservice. Prior to joining UBUK, Graham worked at Mars’s confectionery arm, where he was a national account manager.


In his new position, Graham will retain direct responsibility for grocery and additionally cover other categories including impulse, private label, category development and Ireland.


“For a considerable time now Paul has demonstrated to the company his ability, dedication and passion. I have no doubts that he has the qualities to inspire and lead our sales team,” Benoit Testard, UBUK MD, said.

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