US confectioner Hershey has rolled out a caramels product under its Lancaster Caramel Co. brand.

The caramels are available in two flavours: Soft Caramel and Soft Caramel and Vanilla Swirls.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

"With the introduction of Lancaster, Canadians can now enjoy an authentic, rich and creamy caramel delivered in soft form," said Amruta Vaidya, director of marketing, Hershey Canada. "Lancaster Soft Caramels are based on an established tradition of delivering delicious and enjoyable taste experiences for Canadians."

Lancaster Soft Caramels are available at grocery, mass, drug and convenience retail channels across Canada and will be offered in 130g bags.

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now