Savory & deli foods inflation in Saudi Arabia stood at 8.910% in April 2023, according to GlobalData’s report on the prices of stock keeping units (SKUs) supplied through online retailers. In Q4 2023, GlobalData monitored the pricing of 32 savory & deli foods SKUs from companies such as Al Kabeer, Rio Mare and Carrefour that were sold by e-retailers. Buy the report here.

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Pricing is crucial, especially in a challenging economic climate, as competitive pricing and price leadership impact consumers’ choices. GlobalData’s pricing analysis reveals that Carrefour offered lowest prices of the total SKUs within the savory & deli foods category from October through December 2023, followed by Othaim Markets and Danube. According to the analysis, the price range of $5 and below was the most competitive, with 18 SKUs.

The chart below illustrates price leadership among the covered retailers which offer the highest number of low-priced products in the category. Of all retailers, Carrefour had greatest share of lowest prices for individual SKUs in savory & deli foods in Saudi Arabia in Q4 2023.

Analysis of the quarterly price data showed that no discounts were offered for savory & deli foods category by the retailers tracked by GlobalData. Among variants, the tracker revealed salatuna; maize recipe and pastrami as the most popular (by number of SKUs) savory & deli foods variants. These were priced 122.42% higher than the average price of a savory & deli foods SKU.

Among the e-retailers tracked by GlobalData, the leading ones, based on the number of SKUs, were Carrefour, Othaim Markets, Danube, and . According to the analysis, Danube had the lowest average unit price, while the retailer with the widest product assortment was Carrefour.

The report brings attention to the intricate pricing dynamics within the savory & deli foods market, examining both the SKU and retailer levels, and offering invaluable insights for stakeholders. Notably, Carrefour, Othaim Markets and Danube stood out as prominent e-retailers, providing competitive pricing for a substantial number of savory & deli foods SKUs. However, to comprehensively grasp savory & deli foods market in Saudi Arabia, continuous tracking of SKU pricing over time is necessary.

For a more detailed analysis of pricing trends in the Saudi Arabia savory & deli foods market, buy the report here.

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