The new head of Meat and Livestock Australia, David Palmer, has indicated that he does not expect US beef to be a major force in the North Asian beef market when Korea and Japan fully lift restrictions on US beef.

According to a report by the Australian Broadcasting Corporation (ABC), Palmer said that the US is unlikely to dominate the market after it has negotiated trading protocols that will allow trade to commence.

“The American market is very strong. There’s high demand. The herd is finding it difficult to keep pace with human population growth and how they perform back on the export markets following agreements with various countries remains to be seen,” Palmer said.