A new vodka-flavoured ice cream available in Victoria has been slammed by anti-drugs campaigners who say the product will introduce children to the tastes of alcohol at too young an age.
Go deeper with GlobalData
Australian ice cream maker Streets, a brand of Anglo-Dutch consumer goods giant Unilever, said its “Illicit Vodka Cranberry Magnum” contains no alcohol and is designed for adults.
However, Geoff Munro, director of the Community Alcohol Action Network, said ice cream was a “quintessential” children’s product and accused Streets of ignoring the country’s alcohol-related problems, reported the Australian Associated Press.
Last year, Australian biscuit maker Arnott’s was criticised for launching Tia Maria and Kahlua-flavoured versions of its popular Tim Tam biscuits.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
