Ocean Nutrition Canada Limited, supplier of MEG-3 brand Omega-3 EPA/DHA dietary supplement and food ingredients, has increased its presence in the Asian market, restructuring its operations in the Asia-Pacific region.
The company has identified considerable growth potential in the Asia-Pacific region. “Australians and New Zealanders are among the healthiest people in the world and the entire region has a very high awareness of Omega-3 health benefits. The Asian markets, in particular, are very conscious of the specific brain health benefit of DHA, one of the Omega-3 fatty acids that is essential to brain development in children,” Ian Lucas, EVP of global sales and marketing, commented.
Kevin Krail has been appointed general manager of the newly created Asia-Pacific region. He will report directly to Lucas. Krail will be responsible for the company’s activities in Asia, India, Australia and New Zealand.
Dr. Carl Zhu has been appointed sales manager for China. His responsibilities will include overseeing and managing the Dietary Supplement Ingredient (DS) and Healthy Food Ingredient (HFI) businesses in China.
Jingkai Shen, who is currently based in Taiwan, will take on the role of business development manager – Asia, providing local leadership in Taiwan and Korea as well as business development support to existing businesses in the region. Shen will also be responsible for developing new business opportunities in the North Asia market for MEG-3® healthy food ingredients.
Robert Orr, president and CEO at ONC, said: “Over the last two years we have built a sizeable business throughout the Asia-Pacific region for our MEG-3 fish oils and healthy food ingredients. We believe that our Asian customers will be better served with a team approach under Kevin’s guidance. Having a local presence throughout the region ensures that all customers receive our traditional ONC value-added service in a timely fashion.”
