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March 16, 2020

Coronavirus – British Meat Processors Association’s Rethink conference postponed

The British Meat Processors Association has postponed a conference due to be held in London this week because of coronavirus.

By Dean Best

The British Meat Processors Association has postponed a conference due to be held in London tomorrow (17 March) because of “public health and safety issues” related to the coronavirus outbreak.

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No alternative date has so far been put forward for the Rethink event, which was to hold discussions on sustainability issues in light of the growing concerns about the environment. 

The British Meat Processors Association said in a circular sent out to those due to attend Rethink: “Due to the significant number of attendee cancellations (both personal and enforced travel bans), and based on the situation, the decision has been taken to move Rethink to a later date. This will be confirmed shortly.

“Until recently, we had been encouraged to continue with the event as planned. However, the outbreaks are escalating, and we believe as so many attending the conference are part of the food supply chain the responsible action is to postpone the event.

“As you will imagine, this decision has not been taken lightly. As sustainability continues to be at the top of the industry’s agenda, we are working hard to look at our options going forwards and will keep you informed.”

Inevitably, a number of other food and drinks events have also been called off because of coronavirus, or Covid-19. Last week, it was announced the Seafood Expo Global and Seafood Processing Global conference, due to be held in Brussels from 21-23 April, had been postponed, just like its partner event in the US.

And Expo West, the US new products show to be held in Anaheim, California, was also cancelled at the last minute as a precautionary measure followed by the postponement of the The Global Berry Congress scheduled for 30 March to 1 April in the  Dutch city of Rotterdam.

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Innovation Update Q2 2022: Meat and Meat Alternatives

Meat alternatives continue to push boundaries, as companies explore 3D printed, plant-based, and precision fermentation-based alternatives. As a result, shoppers are more open to experimental formulations that introduce new flavors to meat products, blur traditional food categories, or swap in new ingredient types. It is vital for their development that retailers acknowledge this range of emerging trends during these increasingly uncertain times. Brands must continue to understand how consumer needs and desires change, and offer a range of products that reflect the world around them, therefore developing purchasing and consumption decisions. Exciting non-traditional formulations are hitting the market - following the trajectories and target audiences of these launches will help other brands find their niche. Consult our report on Meat and Meat Alternatives, from the collection of >17,000 reports on GlobalData Explorer, to:  
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  • Assess strategies implemented by companies to better penetrate the market
  • Understand the key themes in the market that these companies and their respective products appear to be targeting
  • Marketing / Advertising strategies being used by these players for specific products
  • Other segment-specific analysis (packaging, design, flavors etc.)
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