Danish food and ingredients group Danisco has entered into a “global strategic partnership” with Swiss fragrance and flavour company Firmenich.
Danisco said the catalyst for the creation of the alliance was in fact the sale of the company’s flavours division to Firmenich earlier this year. Since then, the Danish company said the two companies had been working on setting up the partnership.
“This first and unique partnership between the innovation leaders in food ingredients and flavours is a ‘win-win’ situation for our customers. It gives us every opportunity to provide complete food solutions while maintaining flexibility for our customers,” said Ole Søgaard, chief sales and application officer at Danisco. “At the same time it is important to emphasise that our customers are free to choose the supplier or solution they want. But our strategic partnership is naturally expected to give our customers a range of benefits through enriched product knowledge and optimised solutions.”
The partnership includes a framework for joint development work, both on a proactive basis to bring innovations faster to the market ,and on specific customer requests. Danisco is also to act as agent for Firmenich flavours in certain markets and with some customers that previously had not traded with Firmenich.
Don Hartman, corporate vice president of Firmenich’s flavours division, added: “I expect the partnership to be a groundbreaking development for the industry and one that will set a pioneering direction. We have an excellent partner in Danisco and together we hope to build a new and improved model for the future.”
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataThe partnership is expected to be operational from 1 January.