Newly acquired Diamond Foods has announced its entire line of culinary nuts, diamond of California, has obtained Non-GMO Project Verification.

The line includes whole, halved, chopped, finely diced and chips walnut products.

"For more than one hundred years, Diamond of California has strived to bring the highest quality walnuts to baking aisles across America," said Jennifer Bauer, VP of marketing at Diamond Foods. "As Non-GMO Project Verification becomes increasingly important to our customers, it became the obvious next step in this longstanding tradition."

Last week, Diamond Foods announced it had agreed to a takeover offer worth US$1.91bn from Snyder's-Lance.

Carl Lee Jr., the CEO of Snyder's-Lance, said one of the reasons it was attracted to Diamond was due to its strengths in "better-for-you2 products. He noted Diamond's "larger presence" in the space and mentioned the launch of a non-GMO version of its Kettle Chips and that it is soon converting its Emerald nut line to non-GMO.

"It expands our better-for-you capabilities to really continue to address what consumers are looking for today as we leverage their innovation capabilities which are outstanding and also combined with ours, to continue to unlock some very important growth in the snacking categories," Lee said.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.