Dr Schar launches Chocolix snack bar in Spain

Gluten-free foods manufacturer Dr Schar has launched a cookie and candy bar in Spain.

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Unilever- A Deep-dive into Product Launches and Advertising Strategy

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Chocolix is a "new and convenient" cookie and chocolate snack bar, free-from gluten.

Each box includes five sticks.

"Chocolix is presented as the perfect alternative for chocolate lovers, who will not have to worry about gluten when they want to pamper themselves away," the company said in a statement.

The RRP for the product is EUR2.95 (US$2.14) and it is available in supermarkets and hypermarkets across Spain.

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Unilever- A Deep-dive into Product Launches and Advertising Strategy

Track product launches by FMCG companies to get an understanding of the product-level strategies including geographic concentrations, innovation types, product claim, category focus and more
Monitoring the advertising strategies of various brands and gain insights into channel focus, regional focus, and more
Perform company-level analysis to understand business model, size, and geographic focus

Don’t miss out on key market insights that can help optimize your next investment – read the report now.

By GlobalData

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Unilever- A Deep-dive into Product Launches and Advertising Strategy

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