Grupo Apex has snapped up Spanish peer Viube Foods, a manufacturer of vegetable crisps.

The acquisitive Apex wants to be a “benchmark” in vegetable crisps, a segment the company says has “great growth potential”.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Viube Foods, based in Girona in north-eastern Spain, markets snacks under its Mikso brand.

Without citing data, Apex said Mikso is “growing solidly thanks to [Viube Foods’] know-how and the brand’s excellent positioning”.

Financial terms were not disclosed.

The acquisition is Apex’s tenth since 2010. In the company’s 2021-2022 financial year, its turnover reached more than EUR100m (US$101.7m), up 22% on a year earlier. Apex said its turnover jumped 22% year-on-year.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Away from M&A, the company is expanding a factory in Zaragoza, a project that followed recent capex at sites in Navarra and León. The deal for Viube Foods gives Apex its seventh factory.

Just Food Excellence Awards - Nominations Closed

Nominations are now closed for the Just Food Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Winning five categories in the 2025 Just Food Excellence Awards, Centric Software is setting the pace for digital transformation in food and FMCG. Explore how its integrated PLM and PXM suite delivers faster launches, smarter compliance and data-driven growth for complex, multi-channel product portfolios.

Discover the Impact