Hormel Foods, the owner of the Muscle Milk protein drink brand, has developed its first plant-based line.

The company’s CytoSport arm has created Evolve, a plant-based and vegan drink, which, as well as being free from dairy also contains no soy nor gluten.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Hormel is also putting Evolve protein powder on sale and is lining up the launch of Evolve protein bars later this year.

The shelf-stable shakes contain 20 grams of pea protein and ten grams of fibre. The drinks are also free from artificial flavours and contain no GMO ingredients.

Greg Longstreet, the CEO of Hormel’s CytoSport unit, said: “Our goal was to create highly nutritious, delicious and sustainable products that consumers will be proud to support.”

The shakes come in four flavors: Classic Chocolate, Ideal Vanilla, Mellow Mocha and Toasted Almond. The bars will launch “this spring”, the company said. At the time of writing, Hormel had not responded to a request for comment on confirmed listings

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Hormel acquired CytoSport for US$450m in 2014.

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now