Israel based ingredients company Frutarom announced today (Tuesday) that its subsidiary, Frutarom (UK) Ltd., has opened a sales and marketing office in Indonesia’s capital city, Jakarta. The office is intended to strengthen Frutarom’s standing and activity in East Asia.


The opening of this office is an additional milestone in realizing the rapid growth strategy successfully implemented by Frutarom in recent years, the company said.


“Frutarom continually seeks to expand its core activities both through the development of unique products with high added value for its customers and by expanding its business to additional countries and markets in emerging countries, where the growth rates are substantially higher than the average for Europe and the United States,” said Ori Yehudai, president and CEO.


“Last year, we established two subsidiaries and development laboratories in Romania and Belarus that will contribute significantly to strengthening our activity and our positioning in Eastern Europe,” he said. “Indonesia is one of the largest emerging markets in the world, with over two hundred million residents. We believe that this office, which joins five other Frutarom sales and marketing offices in the Far East, will make a serious contribution to our continued growth in this developing region.”