Anglo-Dutch consumer products giant Unilever has reportedly sued Dutch retailer Ahold, claiming that the retailer’s Albert Heijn grocery chain has copied some of Unilever’s packaging.


Unilever claims Albert Heijn has copied the packaging of certain Unilever brands, including Lipton ice tea and Blue Band margarine, for its supermarket own-brand products, reported the Associated Press.


“Albert Heijn is one of our biggest customers, so we don’t do this lightly. They have crossed the line,” Unilever spokesman Richard Van der Eijk told AP. “These are copies of our products, but the quality is not the same.”


Ahold has denied any wrongdoing: “This suit is unfounded, and that’s putting it mildly,” spokesman Hans Koeleman was quoted as saying. “We have a right to offer good alternatives to A-brands for a better price.”

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Food Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Food Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now