New legislation that requires major stores and supermarkets in Romania to dedicate at least 51% of their store space for the sale of “Romanian only” products has been enacted by the country’s president.

Klaus Iohannis signed a decree passing the legislation earlier this week, Romania’s national news agency Agerpress reported.

The new law applies to “traders engaged in marketing food that will be required for foodstuffs” such as dairy and meat products, fruit, vegetables, bread, pastry and confectionery.

The director-general of the country’s Competition Council, Daniela Badila, had prevoiusly expressed concern over how the new law would be applied, such as to products actually produced in Romania and items produced by Romanian-owned companies. She also warned that the new law could cause supply problems, as it was unclear what bodies would be involved in regulating and enforcing the new requirements.

However, Romanian member of parliament Cristian Chirtes told Agerpress that the new law would provide a major boost for Romanian food producers. He said the law would have a “major impact on agriculture as a driver of the national economy”.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.