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November 22, 2018

Orkla to buy pizza restaurant chain Kotipizza

European food manufacturer Orkla today (22 November) announced a move to acquire the owner of a chain of pizza restaurants.

European food manufacturer Orkla today (22 November) announced a move to acquire the owner of a chain of pizza restaurants.

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Orkla, which counts Grandiosa pizza among its main brands sold through grocery retail, is looking to buy Kotipizza Group, the largest pizza chain in Finland.

“The acquisition of Kotipizza Group is in line with our strategic ambition to increase our presence in channels with faster growth than traditional grocery, and we see a good match between the two companies,” Orkla president and CEO Peter Ruzicka said.

Orkla said its offer for Kotipizza Group, which is listed on Nasdaq Helsinki, values the business at around EUR146.1m (US$166.5m). Kotipizza Group’s board has backed the bid.

Kotipizza Group has a chain of 280 restaurants in Finland, of which all except one are franchise-operated.

The company also owns purchasing and wholesale company Helsinki Foodstock, which supplies ingredients to the chain and other customers.

Kotipizza Group had total net sales of EUR84.1m in the financial year 2017 and EBIT of EUR6.4m.

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How are consumer tech and delivery trends impacting the Foodservice sector?

Consumers are now accessing foodservice propositions via mobile and online technology at significant levels. This shift comes as a result of permanent lifestyles changes, accelerated by the COVID-19 pandemic. Such changes hold important implications for foodservice operators and brands. GlobalData’s free report on Consumer Tech and Delivery Trends in Foodservice decodes this new landscape and provides actionable insights for operations, delivery, and marketing – offering customer engagement solutions in the foodservice value chain. Download this free report for:
  • Data and insights into current consumer behavior
  • Market outlook for online delivery in foodservice
  • Case studies of brands who are already successfully leveraging these new tech and delivery trends
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