Bistro Holdings Corp, the local operators of restaurant chains T.G.I. Friday’s, Italianni’s and Outback, has revealed plans to boost investor confidence in the Philippines market, by laying out development proposals for its chains’ growth.


Merritt Croker, COO of Bistro, released a statement in which he outlined the company’s three-pronged approach to sustained growth, consisting of making operations more efficient, developing more outlets and implementing financial strategies.


Bistro has already rationalised its operations with a view to cutting its expenses and consolidating the purchasing of products common to all three restaurant chains. The company has also sourced goods from local importers in a bid to reduce importation costs and from local producers, while the company has introduced local dishes onto the outlet’s menus.


Marketing strategies have focused on increasing the customer count at the restaurants, and Bistro has revealed that they have been successful

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.