US food manufacturer Post Holdings has set a price for an initial public offering of shares from its BellRing Brands business.

BellRing is issuing 34.28 million shares at a price of US$14 each, translating to a capital raise of around $480m if all the shares are sold. The business was formerly known as Active Nutrition.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Weetabix cereal owner Post revealed in 2018 it planned to spin off the Active Nutrition unit and was working on the structure of an IPO and associated operational agreements.

Last month, after revealing the new name for the unit, Post said BellRing had filed a registration statement with the US Securities and Exchange Commission for the proposed IPO of class A common stock and had applied for a listing on the New York Stock Exchange under the symbol BRBR

Yesterday (16 October), in revealing the IPO share price, Post said BellRing had granted the underwriters a 30-day option to purchase up to an additional 5.14 million shares, which would raise a further $72m.

The offer is expected to close on Monday (21 October).

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

The BellRing business includes ready-to-drink protein beverages, protein powders, nutrition bars and other nutritional supplements under brand names such as Premier Protein, Dymatize, PowerBar, Supreme Protein and Joint Juice. 

Just Food Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Food Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving food industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now