Mark Ramadan, the co-founder and CEO of US condiments maker Sir Kensington’s, has taken the helm at fledgling local snacks business Hu Master Holdings.

Ramadan set up Sir Kensington’s alongside Scott Norton in 2010, selling the company to Unilever seven years later.

Go deeper with GlobalData

Premium Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

Hu Master Holdings, which like Sir Kensington’s is based in New York, comprises two businesses: snacks maker Hu Products and a fast-casual restaurant in the Big Apple named Hu Kitchen.

In April, Mondelez International announced it had invested in Hu Master Holdings.

Ramadan said: “Hu has grown exponentially since its start in 2012, and I’m so thrilled to be joining the team alongside the incredible founders to help continue the rapid expansion of the brand. The company is poised for remarkable growth, and I am honored to join the team and make this brand part of my next chapter.”

See Also:

Founded by Jason Karp and siblings Jordan Brown and Jessica Karp, Hu Master Holdings manufactures vegan and paleo-friendly chocolate snacks free of refined sugar, soy, dairy and gluten.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Karp, the company’s chairman, said: “At our current stage, we are thrilled to have Mark join as CEO, with his expertise of knowing how to responsibly scale a company without sacrificing the integrity of the product.”

Mondelez made its investment in Hu Master Holdings through the US giant’s “independent innovation and venture hub” SnackFutures.

From the just-food archive

September 2015: Interview – Sir Kensington’s co-founders on growth plans after investment round

April 2017: Interview: “We fit Unilever’s vision for next generation of good food” – Sir Kensington’s co-founder Scott Norton on sale of US mayo maker

March 2019: Interview: “The old innovation model is not working” – Mondelez International chief growth officer Tim Cofer on the snacks giant’s quest for agility