A Milk for All campaign is being launched in Thailand to encourage increased consumption of milk.
Go deeper with GlobalData
Currently the average annual per capita consumption of milk stands at just 10.46kg, and supply far outstrips demand. The ministry of agriculture and milk producers are launching the campaign together, in a bid to solve the problem of oversupply.
Nestlé Thailand, Foremost and Dutch Mill are among the companies involved in the ambitious project, which eventually aims to hike average annual per capita consumption to 73-91kg per year.
Thailand’s Food and Drug Administration is certifying all the milk products sold as part of the project, reported the Thai News Service.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
